When an automaker is selling their vehicles, they want to not only attract a potential customer with the glory of the car, but with benefits that will last a long time as well, getting them to come back for more in the future. The loyalty increases both short-term and long-term gains, benefitting everybody. So when Polk, leaders in automotive data and marketing solutions, analyzed the level of loyalty among customers for brands with at least…

For all the awards and honors the Mazda MX-5 Miata has won, it's a fantastic car for power, performance, and pure driving joy; all of us at Team Mazda Subaru would love it all the same even if it'd not won a single award at all. But, of course, this is not the case. In fact, it's received another honor - not for what it's done but what drivers have done for…

April of 2013 just passed by and, to the delight of all of us here at Team Mazda Subaru and more so to the automakers themselves, it was the best April in their history in terms of sales. We have all of you, the loyal Subaru drivers in the greater Boise are and beyond, to thank for this grand achievement.

Subaru of America, Inc. reported a grand total of 32,943 units sold over the?

Summer is just around the corner. Everyone at Team Mazda Subaru is looking forward to long hikes in the woods, barbeques on the beach, and dog days spend lounging on the porch with a drink and a good book. And yet, nothing puts a damper on the good times like climbing into a closed car that's been baking in the sun, waiting for the air conditioning to kick on, and burning your hands on…

The men and women at Team Mazda Subaru could tell you all about how great the Mazda6 is but you honestly don't have to take their word for it. Take it from the 37-member jury of independent design experts that declared it the winner of the prestigious Red Dot design award. They could say it better than any of us could hope to. However, we'll do our best to try.

The team of…

The World Car of the Year awards are given to vehicles that demonstrate value, merit, safety, environmental responsibility, emotional appeal and significance at the New York Auto Show every year. Of course, there are plenty of concept cars and cool new automotive technologies showcased, but everyone here at Team Mazda Subaru is more excited for the World Car of the Year Awards.

The Geneva Motor Show will undoubtedly be very exciting. Prestigious automakers from across the globe are taking the opportunity to showcase new concept cars and technologies. Subaru is no different and some automotive enthusiasts and fans may have already seen the teased images of the new Viziv Concept. Everyone here at Team Mazda Subaru's appetite has only been whetted from the Viziv Concept images released online.

Drivers in the Boise, Nampa and Caldwell communities, can enjoy many of our new Mazda vehicles available at our dealership. Here at Team Mazda Subaru, we always strive to provide numerous options and the widest selection of vehicles for our customers. Soon we will be able to offer more variety than ever before.

Here at Team Mazda Subaru, we've always known our vehicles are exceptionally safe and now we have the proof to back it up. Drivers in the Caldwell and Boise areas now know that we aren't exaggerating when we say we have a safe Subaru model for everyone. Recently the Insurance Institute for Highway Safety award seven of our models with "Top Safety Pick" awards and we couldn't be happier.

Winning an award is one of the best forms of feedback from customers and fans. Of course, here at Team Mazda Subaru we love it when customers and fans come stop by and tell us how happy they are with their new or used Mazda. But when one of your popular models wins an award, it illustrates how appreciated your vehicle is by fans and customers.